Mutual Admiration Society worked with John and Anya Mills, founders of Crunch Dynasty, a specialty “exotic spiced topping,” to introduce their product to the market. We developed a strategy that included media outreach, partnerships and a launch event for social media influencers and chefs. The following is some buzz that resulted from the event.
R.Home magazine feature story with recipes, Jul/Aug 2014
Virginia This Morning segment on WTVR CBS-TV, Jul. 23, 2014
Broad Appetite blog story and giveaway, June 17, 2014
Other coverage garnered for Crunch Dynasty:
Virginia Living news item, June 2014
GRID magazine feature, Feb. 5, 2014