Crunch DynastyMutual Admiration Society worked with John and Anya Mills, founders of Crunch Dynasty, a specialty “exotic spiced topping,” to introduce their product to the market. We developed a strategy that included media outreach, partnerships and a launch event for social media influencers and chefs. The following is some buzz that resulted from the event.

R.Home magazine feature story with recipes, Jul/Aug 2014

Crunch Dynasty R.Home opening spread

Virginia This Morning segment on WTVR CBS-TV, Jul. 23, 2014

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Broad Appetite blog story and giveaway, June 17, 2014

Broad Appetite Crunch post

Other coverage garnered for Crunch Dynasty:

Virginia Living news item, June 2014


GRID magazine feature, Feb. 5, 2014

GRID magazine Crunch Dynasty